#ElleBouge #SheMoves Campaign
The #ElleBouge awareness campaign, developed by the Alberta Francophone Sport Federation (FSFA), aims to make women aware of physical activity and its benefits. #ElleBouge is a campaign that aims to encourage women to be more physically active. It is one of the first of its kind to be presented in Canada and both in French and English.
#LevelTheField is a province-wide movement that is working to create a more inclusive sport culture in BC by targeting under-represented groups, such as women and girls, persons with disabilities and those who identify with the LGBTQI2S community. You can sign up to follow the campaign at viaSport.
Inclusive Marketing and Communications
This weblink from the Activity Alliance provides 10 Factsheets on how to create more inclusive marketing and communication materials covering social media, events, digital communications, language, accessible budget, campaigns, design, photography, news and a checklist to refer to